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Job Details

Marketing Digital Asset Specialist

Company name
Tractor Supply Company

Brentwood, TN

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Marketing Digital Asset Specialist

Tractor Supply Company



Job #681667092


Tractor Supply Company (TSCO),

the largest retail chain of rural lifestyle products in the United States, is dedicated to enhancing our strong company culture built on our team members’ commitment to our Mission and Values. With over 1,700 stores in 49 states and an innovative e-commerce platform, Tractor Supply ranks in the Fortune 400 with revenues of $7 billion and growing! Come grow your career with us as we serve those who live

“Life out Here”!

Job Purpose

This position is responsible for leading overall strategy, implementation and workflow of the Digital Asset Management system for Tractor Supply. Additional responsibilities include assigning appropriate metadata for assets to ensure accurate usage rights and creating the taxonomy and tagging structure to intuitively organize images and regularly communicate out to team members with updates to the tagging system or when new images are added.


Act as primary liaison between Tractor Supply and various photo studios with regard to image names, new photography and archiving.

Manage and constantly monitor digital asset management system to review assets are correctly categorized and comply with general corporate marketing standards

Register internal and external users to the Digital Asset Management system based on permissions.

Update and maintain fresh content in the DAM system while proactively recommending best and innovative assets to integrate.

Facilitate retrieval of previously cataloged images/shoots.

Process raw images using the appropriate software.

Generate asset download reports.

Maintain accurate procedures and records for the system and works with IT department to integrate DAM with other TSC systems that need to have connectivity.

Keep informed of latest Digital Asset Management technology trends, innovations, and best practices.

Responsible for user support of the platform by answering user questions, troubleshooting, and resolving for standard user issues.


Education and Experience


3-5 years in Digital Asset Management preferred.


Bachelor’s degree in Library Sciences and/or Digital Asset/Media Management preferred.

NOTE: Any suitable combination of education and experience will be considered.

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Tractor Supply HR Support Center: (p) ~~~ (e-mail) ~~~

Requisition ID


Job Locations


Updated 06/08/2018

Company info

Tractor Supply Company
Website :

Company Profile
Tractor Supply Company is the largest retail farm and ranch store chain in the United States. The company operates over 1,223 retail stores in 46 states, employs more than 17,000 team members and is headquartered in Brentwood, Tenn. Its stock is traded on the NASDAQ exchange under the symbol "TSCO".

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